Cult Beauty has opened the waitlist for its 2026 beauty advent calendars, which are this year themed around a storybook concept. The online retailer has two beauty advent calendars, the Signature Edition with make-up and skin care, and the Special Edition, which includes fine fragrances. Each of the Cult Beauty advent calendars contain 17 full-sized products, and 12 skus which have launched over the past 12 months, with a full-price value of more than £1,100. This year’s beauty advent calendars were designed by illustration studio Swindler & Swindler, who created a “world of flowers, foliage and engraved ornaments, where every stroke carries intent,” said Cult Beauty in a statement. Demand for the seasonal gift is expected to be its highest yet in 2026, Cult Beauty told Cosmetics Business.