Prada Beauty announces zendaya as global ambassador

['Hiba Faisal', 'The Author', 'Hiba Faisal Is A Junior Reporter At Campaign Middle East', 'Part Of Motivate Media Group. She Handles Coverage On Sports Marketing', 'The Luxury Industry', 'Social Media Trends', 'Influencer Marketing. She Specialises In Exclusive Features That Bring Industry Leaders Together To Offer Insights On The Latest Trends', 'Pressing Topics', 'Highlighting How Brands', 'Agencies Build Emotional Connections Through Relevance'] Campaign Middle East 2026-07-30 07:24:36

Prada Beauty has named actor Zendaya as its new global ambassador of Prada Paradoxe. A multi-dimensional muse, Zendaya personifies the spirit of Prada Paradoxe: A celebration of the woman who is impossible to frame; never the same, yet always herself. Zendaya’s arrival marks a bold new chapter for Prada Paradoxe, beginning with a new campaign directed by Academy Award winner Barry Jenkins (Moonlight). The debut coincides with the introduction of Prada Paradoxe Sweet Chemistry Eau de Parfum. “Zendaya is the embodiment of Prada Paradoxe.