The Brief New Smyrna Beach continues to attract millions of visitors despite its reputation as the world's shark bite capital. Officials say most shark bites are cases of mistaken identity as sharks feed on bait fish near shore. Beach safety officials urge swimmers to avoid bait fish schools and follow safety guidance while enjoying the water. New Smyrna Beach is known as the "shark bite capital of the world." Volusia County prohibits anglers from chumming or blood-baiting within 600 feet of the shoreline, and beach safety officials can require fishermen to remove their lines if conditions create a safety concern.