Cristiano Ronaldo on Mars: Where will sport take us in the next five years? This column – based on my weekly newsletter, Sport Inc. – has just reached its fifth anniversary. In place of Alan Shepherd’s lunar 6-iron back in 1971, will we see a Martian strike from Cristiano Ronaldo before Sport inc. reaches double digits? The pace of change in sport has accelerated beyond any of my original expectations when first addressing a blank Sport inc. screen. Ed Warner is chair of Sussex Cricket and GB Wheelchair Rugby and writes his sport column at sportinc.substack.com