Under the new arrangement, governorship candidates will pay N150 million for campaign advertising permits. According to the agency, the permit covers campaign advertisements and outdoor publicity activities throughout the election period. He also stated that billboards and campaign materials that fail to meet approved standards or pose risks to public safety would not be allowed. However, the Presidency on April 2025 publicly distanced itself from campaign billboards promoting President Bola Tinubu’s alleged 2027 re-election bid in several parts of the country. It further stated: “Therefore, we urgently call on individuals and groups funding this 2027 political campaign through the ongoing deployment of materials on billboards nationwide to cease immediately.”