IGN spoke with the showrunner and executive producer of Yaga, Kat Sandler at San Diego Comic-Con, along with cast members Clark Backo and Noah Reid. Yaga is based on the play by the same name created by Sandler, which is drawn from the Slavic folktale of Baba Yaga. When asked if the series has given Sandler interest in revisiting the play, she laughed, saying, "No, no. and still find it viciously entertaining and so fun and so sexy and really be along for the ride with her, enjoying her being the OG bad girl of fairytales." Backo added, "What she (Sandler) does so well, is keep it ambiguous, right until the end.