(Bloomberg) -- Binance.US is planning to apply for a license with the Commodity Futures Trading Commission that would help it start its own prediction market, the company's chief executive officer said at a conference on Wednesday. Prediction markets have soared in popularity with two key platforms, Kalshi Inc. and Polymarket, gaining more traction during the World Cup and through sometimes-controversial bets about global events. Binance.US is just the latest exchange to dive into prediction markets. Gemini Space Station Inc. obtained a CFTC license for the same thing earlier this year, while Coinbase Global Inc. has partnered with Kalshi. Most Read from Bloomberg Businessweek©2026 Bloomberg L.P.