It started with Ryan Gosling, a stack of very specific comics, and a director he already trusted. Ryan Gosling’s Ghost Rider inverts it. After that, nothing reaches theaters until Ryan Gosling’s Ghost Rider and the third Black Panther arrive in 2028. I paid to see both Nicolas Cage Ghost Rider movies in theaters, and the ceiling was never the concept. The pitch worked on Levy, then on Feige, then on a full Hall H. Ryan Gosling’s Ghost Rider opens in 2028, which leaves two years to learn whether it works on everyone who was not in the room.