Barb, the UK audience measurement specialist, has appointed Jen McLevey to the new role of Head of Strategic Developments. McLevey will be tasked with ensuring all of Barb’s major strategic and operational projects are delivered against industry expectations and contractual commitments. McLevey joins Barb after eleven years at TRP Research, a Barb-registered data-processing bureau. She will play a vital role in coordinating the delivery of our major strategic projects to help our industry maintain a comprehensive understanding of what people watch.” McLevey added: “I’m excited to join Barb at such a key time of growth and development.