Ather Energy, one of India’s leading electric two-wheeler manufacturers, has hit a big milestone by opening over 500 Experience Centres (ECs) across the country. The rapid expansion comes on the back of rising demand for its EVs, especially the Rizta – Ather’s first family scooter. Cities like Agra, Jabalpur, Vadodara, Bilaspur, and Sundargarh are now part of the network, while South India continues to remain Ather’s stronghold. The expansion isn’t limited to sales alone—Ather is also building out its service ecosystem, including Ather Gold service centres, to support its growing customer base. In Middle India, its share grew 2.6x year-on-year to 10.7%, while the brand continues to dominate South India with 22.8% market share.