With bold leadership, deep workforce upskilling, and a rewired approach to digital and operations, SOCAR Carbamide transformed performance—and earned global recognition as a World Economic Forum Digital Lighthouse. As part of its 2035 strategy, it made digital transformation a core pillar, looking to modernize operations, strengthen non-oil industries, and build world-class technical capabilities. In less than three years, SOCAR and McKinsey, with its AI arm QuantumBlack, developed 42 in-house digital and AI solutions, achieving significant financial and operational impact. The company launched the Caspian AI Institute—a regional hub dedicated to developing, industrializing, and deploying AI solutions within the energy industry. “Digital transformation was the lever that would move us from good performance to global leadership as part of our overarching strategy.”