Bowel cancer is one of the most preventable cancers. The screening test is free, private and can be done at home. While there are barriers that exist for many Aboriginal and Torres Strait Islander people participating in bowel cancer screening, the evidence is clear: when community-controlled health services lead the way, more people take part. The Aboriginal Community Controlled Health Organisation (ACCHO) sector will drive the campaign, with assistance from NACCHO-specific bowel campaign materials tailored for communities to engage in conversations with community about bowel cancer screening and encourage people to take the test. The campaign includes a promotional kit for ACCHOs, complete with health promotion resources, training and education resources, and a social media toolkit to support the delivery of local bowel cancer campaigns.