The appetite of Frasers Group owner Mike Ashley seems far from satisfied: following previous investments in Mulberry and Hugo Boss, the group is now also announcing a stake in the British luxury brand Burberry. Plans unclearThe British Frasers Group, owner of brands such as Sports Direct, Flannels, and House of Fraser, holds a potential 4.2% stake in Burberry’s voting rights. The company acquired this stake through the sale of so-called put options: if these are exercised, Frasers will enter the top ten of Burberry’s largest shareholders. Frasers is the second-largest shareholder of handbag maker Mulberry and is also the largest shareholder of Hugo Boss. It is unclear exactly what Frasers intends to do with its stake in Burberry: the company has declined to comment further.