This is how leading Peruvian fresh produce grower and distributor Camposol announced the official launch of 凯沛果 (Kai Péi Guǒ), its new blueberry brand especially designed for the Chinese market. According to the company, the move seeks to strengthen its positioning in one of the main destinations for Peruvian fruit. Camposol reinforces its brand in the Asian giantThe launch coincides with the start of the company’s 2026/27 blueberry season in China and is part of the company's strategy to consolidate its presence in Asia, reinforcing its brand recognition among retailers and consumers. "China deserved this level of dedication," the firm stated, emphasizing the work done to build an identity aligned with the cultural and linguistic characteristics of the market. Related storiesCamposol launches ORIGEN, its new blueberry genetic improvement programCamposol inaugurates new biofactory