But then Hyler started learning about progressive outsider Darializa Avila Chevalier through YouTube videos and podcasts, including from the liberal media company MeidasTouch. “Creators and new media outlets are stepping in and trying to fill gaps.” Alternative media is prominent in the Michigan primaryThe Michigan primary will be the latest test of the evolving media ecosystem, which El-Sayed, a longtime podcaster himself, has tried to harness. Various progressive outlets, creators and organizers have aggressively promoted his campaign. Reporting from progressive outlets has influenced how the race has unfolded.