The Normal MFer, the YouTube animated teen comedy from CC0 Studios, Lawl (aka Joe McNaney), Alex Orrelle (Space Jam: A New Legacy) and The Hive Studio, posted major audience growth across its 10-episode first season after partnering with AI audience simulation platform Chronicle Media. The Hive and Chronicle teamed up on two series – The Normal MFer and The Vampair - this past February; Chronicle first announced it had raised $11.6M June 2025. “The Normal MFer shares similar origins with Backrooms – a kernel of an idea that began as a meme on 4chan and quickly found meaningful audiences on YouTube,” said Lawl and Orrelle. With The Normal MFer, Chronicle’s tech helped a project that began as a meme-driven, irreverent take on teen angst and online subculture find its audience and emerge as a breakout success on YouTube.” It is written by Emmy Award nominee Jennifer Skelly, with Amit Russell Gicelter’s The Hive Studio producing.