Key pointsUEFA has rejected FIFA’s proposal to sell minority stakes in a new commercial subsidiary. UEFA says football’s governance and identity should not be commercialised. Main storyThe Union of European Football Associations (UEFA) has opposed FIFA’s proposal to sell minority stakes in a new commercial subsidiary, arguing that football’s governance should not be treated as a commercial asset. The disagreement adds to a series of disputes between the two organisations over football governance, disciplinary matters and competition management. Bottom lineFIFA sees private investment as a way to expand football development worldwide, while UEFA argues that the sport’s governance and independence must not become commercial assets.