The criticism is framed as concern, and the theme is always the same: You are never quite good enough. In families, chronic criticism may be framed as “helping,” “making you tougher,” or “pushing you to do better.” Hypercriticism about appearance and other personal characteristics may be especially common among female relatives and directed toward other women in the family. Hypercritical individuals often reserve their harshest commentary for close relatives. Before offering criticism, THINK: Is it True, Helpful, Inspiring, Necessary, and Kind?