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Tales From the Beat Episode 143: Don McLean
['Ed Garsten', 'Ttac Creator']
TheTruthAboutCars
TTAC Creator Ed Garsten hosts " Tales from the Beat ," a podcast about the automotive and media worlds.
A veteran reporter and public relations operative, Garsten worked for CNN, The Associated Press, The Detroit News , Chrysler's PR department and Franco Public Relations.
Summary: Tales from the Beat – Don McLean on LinkedIn, AI, and Democratizing PRIn this episode of Tales from the Beat, host Ed Garsten welcomes back Don McLean, founder of McLean Media and author of The In Crowd for LinkedIn Mastery, to discuss the evolution of LinkedIn, the changing role of AI in communications, and his upcoming platform, Press Hustle, designed to make public relations accessible to entrepreneurs and small businesses.
Rather than replacing PR professionals, Press Hustle is intended to bridge the gap until businesses are large enough to hire an agency.
Using AI ResponsiblyMcLean explains that Press Hustle is designed to combine AI efficiency with decades of professional PR expertise.