Mercury General (NYSE:MCY – Get Free Report) and Sampo (OTCMKTS:SAXPY – Get Free Report) are both finance companies, but which is the superior stock? Get Mercury General alerts:DividendsMercury General pays an annual dividend of $1.27 per share and has a dividend yield of 1.5%. ProfitabilityThis table compares Mercury General and Sampo’s net margins, return on equity and return on assets. Net Margins Return on Equity Return on Assets Mercury General 6.76% 16.61% 3.65% Sampo N/A 19.63% 5.56%Analyst RatingsSell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Mercury General 0 0 1 1 3.50 Sampo 0 1 0 1 3.00This is a summary of current ratings and price targets for Mercury General and Sampo, as reported by MarketBeat. Given Mercury General’s stronger consensus rating and higher possible upside, equities research analysts clearly believe Mercury General is more favorable than Sampo.