The new color options include Picnic Perfection, Suppertime, Honey Brown and Cream, with the 30-ounce bottles priced at $34.99 at Target. Owala 30 fl oz Stainless Steel Special Edition FreeSip Sway Insulated Water Bottle - Suppertime $39.99 Now available at Target. Buy Now at TargetThe new shades give Owala fans more ways to personalize one of the brand’s most recognizable water bottles. Why Owala’s 30-Ounce Bottle Is So PopularThe 30-ounce Owala FreeSip bottle is designed for everyday use, whether you’re heading to work, running errands, going to the gym or spending the day outdoors. The newest Owala 30-ounce colors — Picnic Perfection, Suppertime, Honey Brown and Cream — are now available at Target for $34.99.