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Sunrise Brands Sells Donald Pliner to Aquatalia Parent Vida Shoes
['Stephen Garner']
Footwear News
Vida Shoes International is adding to its portfolio with another footwear brand.
Vida added that it sees “significant opportunities to accelerate future growth” for the Donald Pliner brand.
“We believe Donald Pliner has all the ingredients necessary to become an even stronger force in the fashion-comfort marketplace,” Dabah noted.
“We worked hard to rebuild and elevate what Donald Pliner stands for, and I couldn’t be more proud of what we accomplished together,” Guez said.
This is the latest owner for the Donald Pliner brand, which has changed hands several times over the years.