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Packers President Says Team Must Be 'More Aggressive With Revenue Generation' to Remain Competitive
['Andrew Peters', 'Bleacher Report']
Bleacher Report - Front Page
"It's like other teams have access to this ATM machine that we just don't have right now," Policy told reporters Friday.
Specifically, Policy said the Packers must be "more aggressive" in generating revenue.
"We're going to have to be more aggressive with revenue generation going forward," Policy said.
Policy noted that other teams "can sell 5 to 10 percent of their equity" without having to give up control of the team, a luxury the Packers don't have.
Green Bay has already taken efforts to increase revenue, such as holding Luke Combs concerts inside the stadium in May.