French luxury giant Moët Hennessy has reportedly sold its share in SirDavis American Whisky to Beyoncé Carter-Knowles, with whom it founded the spirits brand in 2024. Both parties have remained tight-lipped about the sale, and there are no details yet on the financial details of the purchase. In a statement reported by Drinks Intel, a spokesperson for the brand said: “SirDavis starts its new independent chapter, after a nearly four-year transformative collaboration through creation, development and launch. Unsurprisingly, SirDavis benefited from a star-studded, nationwide rollout when it hit shelves two summers ago at a suggested retail price of $89. Leadership reportedly plans to refocus on its biggest, best-known brands, and the sale of SirDavis may have been a result of that revival plan.