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FirstTeam Real Estate, Purlin partner on AI-powered operations
['Housingwire Automation', 'Flávia Furlan Nunes', 'Logan Mohtashami', 'Brooklee Han', 'Jonathan Delozier', 'Richard Lawson']
HousingWire
FirstTeam Real Estate has partnered with Purlin to deploy an AI-powered operating system across the brokerage, giving agents a unified platform for managing contracts, negotiations, transactions and client communications.
The California-based independent brokerage will implement PurlinOS, Purlin Close and Purlin Offer & Negotiate, creating a single AI-powered infrastructure that connects agents, teams, clients and transactions.
Leaders said the partnership reflects its strategy of simplifying the real estate experience through integrated technology rather than adding more standalone software tools.
Purlin CEO Giorgi Chigogidze said the partnership positions FirstTeam ahead of an industry-wide shift toward AI-enabled brokerage operations.
Tim Quirk, chief revenue officer at Purlin, said more than 40,000 real estate professionals across North America already use the company’s platform.