Kim Kardashian’s lifestyle brand Skims has promoted Tracy Romulus Nguyen to chief communications officer, a new position. Nguyen joined Skims in 2024 as executive vice president of communications and entertainment. Following her promotion, Nguyen will retain her position as co-general manager of NikeSkims while overseeing celebrity, talent and sports partnerships. Before joining Skims, Nguyen served as chief brand officer of KKW Brands, the parent company and corporate umbrella for Kardashian’s beauty and fragrance ventures, from 2017. She also co-founded Industry Public Relations, which she led for over a decade, and previously held leadership positions at People’s Revolution, 5W Public Relations and Sunshine Sachs.