TIGA proposes an Independent Games Tax Credit and enhancements to VGEC to fuel growth. The UK games industry generates £12 billion ($16.3bn) in annual GVA (Gross Value Added) and supports over 73,000 jobs with 28,000 developers. Moreover, the UK games industry drives regional growth beyond London, which accounts for 38% (£2.1bn) of GVA. Struggle amidst growthTIGA's report found that the UK games industry faces challenges attracting investment, as its Video Games Expenditure Credit offers 20.4% relief, compared to higher incentives abroad. He added: “The most effective way of driving growth in the UK video games industry is to enhance VGEC.