Buc-ee's is drawing attention online after viral photos revealed what appears to be a highly competitive employee pay scale. Food service managers can earn between $150,000 and $200,000 annually, while general managers can make between $200,000 and $275,000. Buc-ee's outlines employee earning potential on its website through a chart it calls a "career path to opportunities." General Manager: $125,000 and upGeneral Manager: $200,000 to $275,000 and upThe pay scale has drawn criticism from some social media users who questioned whether a college degree is required to become a Buc-ee's general manager. The company later established its first travel center in Luling, south of Austin, in 2003.