Short-term rentals in Colorado ski towns are seeing higher rates, lower occupancy and unsteady revenue heading into the fall season. The Colorado Short-Term Rental Alliance, a nonprofit volunteer and advocacy organization known as COSTRA, hosted a state-of-the-industry webinar on Thursday, bringing together vacation rental owners and experts to talk about the past — and potential future — of the short-term rental market. Colorado’s short-term rental market in ski resort communities finished 2025 with a 25% paid occupancy rate, in line with 2024. With housing shortages and historically-high rental rates in some rural resort areas, Democratic candidates are once again eyeing short-term rental regulations as they approach the November general election. Another noteworthy primary race for short-term rental owners was the Democratic race for attorney general, which was secured by Secretary of State Jena Griswold.