It has just introduced a new Livestock Strategy that is set to save the livestock industry and recognize its worth, rather than diminish it. On July 7, the European Commission unveiled its first-ever Livestock Strategy with the aim to help Europe’s livestock sector thrive. I do, however, recognize that the same leadership has just put lipstick on a pig through the new Livestock Strategy, which fools nobody. “‘Sustainable livestock production’ and ‘promoting excellence in production,’ is alternative verbiage for ‘continuous improvement’ that comes straight from the GRSB Sustainable Development Goals, and the communist constitution. A new Livestock Strategy introduced by the EU now wants to safeguard the future for livestock.