WORLD CUP FAILED TO BRING RICHES TO SHORT-TERM RENTAL OPERATORS!!! With more places in the market, occupancy rates actually went down — but prices went up. "Kansas City can boast about an 88% increase in year-over-year revenue for short-term rentals due to the World Cup but not because of an increase in demand. "According to a study by AirDNA, a data analytics platform for short-term rentals, the increase came from hiked-up prices. KCUR: Kansas City didn't fill all its Airbnbs during the World Cup.