EEMAGINE 2026, EEMA’s flagship annual convention, is scheduled to take place in Chennai from 7–9 August this year at ITC Grand Chola

The Events and Entertainment Management Association (EEMA) today unveiled its Vision 2030 roadmap at a press conference in Chennai, ahead of EEMAGINE 2026, the association’s flagship annual convention. The experience economy is no longer just about entertainment, it is driving tourism, entrepreneurship, employment and destination development. Despite representing nearly 18 per cent of the world’s population, India accounts for only 2–4 per cent of the global experience economy, highlighting the scale of opportunity before us. ” EEMAGINE 2026, EEMA’s flagship annual convention, is scheduled to take place in Chennai from 7–9 August this year at ITC Grand Chola, and the choice of host city is itself part of the Vision 2030 story. Commenting on Chennai hosting EEMAGINE 2026, VinodGopal, Vice President – South, EEMA, said “Hosting EEMAGINE in Chennai for the first time is an important milestone for the region’s events ecosystem.