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The second-screen revolution: How gamification is transforming the Indian sports fan experience
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Khel Now
The “second-screen” isn’t a distraction; it has become the central hub for the modern fan’s experience.
The evolution of the Indian sports fan: From passive spectators to digital participantsThe landscape of Indian sports changed forever with the birth of the IPL in 2008.
They’ve recognised that the Indian football fan is often a global fan as well, someone who is used to the high-tech broadcasts of the Premier League.
These hubs centralise the fan experience.
The second-screen revolution is here to stay, and as technology continues to evolve, the bond between the fan and the game will only get stronger.