Vanderbilt has inked a multi-million-dollar jersey patch partnership with SRM Concrete, sources tell On3. The third jersey patch deal in the SEC, it will be on all Vanderbilt athletic uniforms across 17 sports. As a company with similar roots and ambitions, SRM Concrete shares our vision for what is possible for Vanderbilt Athletics." SRM Concrete is led by Vanderbilt alum and CEO Jeff Hollingshead and was founded in 1999. More than 25 schools to date have now inked jersey patch partnerships, with more deals expected in the ramp-up to college football season.