Bazr “signs” the goal of the goal of the Serie A

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There were balls that did not have time to pierce the net and be closed in the bag that exactly 5 seconds later had already been sold. The championship has just begun but the new partnership signed last July between the Serie A and Bazr League (the first independent Italian Live Social Commerce platform) has already opened the doors to an innovative phase for Italian football, intended to redefine the interaction with the fans. On which Alex Del Piero also put the signing at the launch event of the prestigious partnership. The innovation, on the other hand, is in the Bazr DNA which, launched in February 2025, has already exceeded 600,000 downloads in the first months and reached a market evaluation of 100 million euros. The idea is to transform online shopping into an engaging and interactive experience.