“For years, transit agencies have asked for reliable bike rack usage data,” explains April Johnson, VP, sales and marketing, at Sportworks. “By bridging the data gap, Velolink helps agencies make smarter, data-driven decisions to support active and multimodal transportation better,” says Johnson. From both a sustainability and ROI perspective, Velolink equips agencies with the data they need to justify and optimize investments in active and multimodal transportation. Velolink fills this gap by delivering accurate, automated data on when and where bikes are being used in transit — a critical data need. Demonstrate demand and effectiveness of active transportation programs, strengthening the case for grants and long-term capital investment.