Private bank Traditional bank Banker access Dedicated personal banker available for customized, high-touch service and advice General customer service, often less personalized with less direct access APY rates on checking and savings Higher rates on accounts due to the client's status Standard, lower APY rates Loan and mortgage rates Competitive, often lower interest rates on loans and mortgages Standard, higher interest rates Tax and financial planning Personalized tax strategies, including wealth management for tax optimization, as well as ongoing financial planning Basic tax advice or financial planning, often not included Investment advice and portfolio management Access to personalized investment advice and active portfolio management with bespoke investment opportunities Basic or no…