By the end of June 2025, DStv’s active subscriber base in Kenya had collapsed to just 188,824. That’s an 84.2% drop compared to the same time last year (1.2 million) and an 18.2% decline from March 2025 (230,777). Its active base fell to 314,520, down 13.2% quarter-on-quarter (362,543) and almost 89% year-on-year (2.8 million). The French broadcaster now inherits not just valuable sports rights and a powerful brand, but also a shrinking subscriber base and a business model under siege. Because if the latest CA stats are anything to go by, the DStv Kenya of old with near-monopoly status and millions of subscribers may already be gone for good.