Which Wich opening in ScotlandPhoto: Which WichSeptember 16, 2025Texas-based Which Wich Superior Sandwiches is expanding into Scotland, marking the latest phase of its rapid growth across the United Kingdom. The company has signed franchise agreements for locations in both Edinburgh and Glasgow, with the first store's opening date to be announced soon. Rami Awada, the UK master franchisee for Which Wich, said Edinburgh and Glasgow have "thriving food scenes and strong demand for innovative fast-casual concepts." Founded in Dallas in 2003, Which Wich has gained international recognition for its unique ordering system and custom, "build-your-own" menu. The brand has a presence in several countries and is continuing its expansion throughout the UK by working with franchise partners.