The wait is over: Apple announced the dates for its 2025 fall event. The highlight of the iPhone lineup this year is expected to be a new ultra-thin, ultra light, most likely called the iPhone 17 Air. TechCrunch reported: Apple said today that it is holding its event for the iPhone on Tuesday, September 9 – just like last year. This would make the new iPhone 17 Air O.O8 inches thinner than the current gen models. Apple Insider reported: Every fall, Apple takes the time to launch a wide range of new products aimed at consumers for the holiday season.