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The Pre-Screening Playbook — Who Sees Marvel and DC Films Early and Why
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Comic Basics
Marvel and DC fans are next-level.
Yet how does that happen, and why do studios have early screenings in the first place?
As Marvel and DC have ample reach and power, pre-screenings are great opportunities to build goodwill and raise funds.
Rather than the purpose being about reviewing and dissecting the film, attendees are often simply there to enjoy and post about their experience (without the spoilers, of course).
The more attendees like you keep the experience spoiler-free, the more often these pre-screenings can occur and get the public more excited for future Marvel and DC releases.