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CWEB Business News Microsoft Recalibrates Consumer AI Strategy with New 365 Premium Bundle, Pitting it Directly Against ChatGPT Plus
['Cweb Staff']
CWEB
In a significant strategic shift, Microsoft (MSFT) has announced it will cease active promotion of its standalone Copilot Pro consumer AI subscription.
The move comes as the company introduces a new, consolidated offering named Microsoft 365 Premium.
The newly unveiled Microsoft 365 Premium effectively combines the capabilities of two previously separate subscriptions.
For the same $20 monthly fee that users would pay for ChatGPT Plus, subscribers now receive the full suite of AI-powered Copilot features alongside the traditional Microsoft 365 Family suite.
Individuals with a personal Microsoft 365 Premium, Family, or Personal subscription can now sign into their work versions of Office applications and activate the Copilot AI features.