A Coffee Entrepreneur Brews Success With New Financial Know-HowMark Patterson used a small business grant and hired a CPA to fuel growth. When he launched Civilized Coffee, he soon realized that roasted and whole bean coffee was a highly competitive and very expensive market. Civilized Coffee had found its footing. Where Patterson needed support was in his accounting, a weakness he discovered after taking courses on Verizon Small Business Digital Ready. “When I found out I won the grant, it really was a big win for me and a big win for Civilized Coffee,” Patterson says.