“For the past decade, I’ve been working in diplomacy, applying the principle of diplomatic protocol and etiquette to my own career in human rights.”In 2019, Vladoiu inaugurated her own think tank, the US Institute of Diplomacy and Human Rights (USIDHR). “We teach people about human rights from the perspective of becoming advocates, not activists. Their role is to help governments and companies implements human rights policies,” she said. Today, USIDHR is active in 135 countries, and has certified more than 20,000 human rights consultants. She said her previous works—Business Etiquette Secrets: The Fast Track to Professional Authority and How to Become a Human Rights Professional: A Guide to Human Rights Advocacy—have sold over 30,000 copies.