And with that offhand exchange, Whim Chocolate was born. Back in Boston, Inge threw herself into chocolate-making. “She came up with a list of a hundred flavours,” Marshall remembers with a laugh. Shelves overflowed with European pantry staples, locally roasted coffee, rare condiments, and of course, Whim Chocolate. Grow Whim Chocolate by increasing production, and maintaining seasonal creativity, and secondly working on ways to continue to enhance the Frabjous customer experience, both in-store and via expanded home delivery options.