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Breast Cancer Awareness Month: bonprix strengthens women’s health advocacy with “Feel ahead!” initiative and Pink Collection
['Europawire Pr Editors', 'Posted On']
EuropaWire
(IN BRIEF) bonprix, together with Brustkrebs Deutschland e. V., has launched its “Feel ahead!” campaign for Breast Cancer Awareness Month, highlighting the importance of breast self-examination with the striking image of a knotted bra.
(PRESS RELEASE) HAMBURG, 2-Oct-2025 — /EuropaWire/ — bonprix has launched a new awareness initiative under the message “Feel ahead!”, coinciding with International Breast Cancer Awareness Month this October.
The initiative underscores bonprix’s long-term commitment to the cause, with October campaigns dedicated to breast cancer awareness since 2017.
A dedicated landing page provides visitors with practical resources, including instructions for self-examination and myth-busting information about breast cancer.
With this empathetic campaign, bonprix underscores its commitment to raising awareness for women’s health, bringing together fashion, education, and advocacy to strengthen the fight for early breast cancer detection.