The Arattai application, which has been developed indigenously, is giving rivals like WhatsApp tough competition. ---Advertisement---Thanks to the features the app is providing, it has been able to rank better in the App Store. In the recent past, it became the most downloaded messaging app on Play Store. ---Advertisement---Standout Feature of ArattaiLow Bandwidth Optimization: One of the standout features of the Arattai application is its low bandwidth consumption. With the Arattai application, Zoho plans to tap into an untapped market and offer solutions that could lead to digital communication for millions of people.