Genezio, a Romanian AI startup, announced the launch of a new Conversational AI Optimization platform, a tool designed to help companies understand and improve how generative AI systems perceive and describe their brands, during the technology conference How to Web. The new tool comes as traditional digital marketing campaigns and SEO techniques no longer suffice in creating brand visibility. With AI Judges, we provide companies with a way to understand and optimize how they are represented in AI-generated conversations,” Pitiș added. In 2024, Genezio raised a USD 2 million pre-seed round, led by GapMinder Ventures with participation from Underline Ventures. The platform is currently available to a limited number of clients, with extended access based on a waiting list.