The New York Lottery took home top honors in five categories at this year’s North American Association of State and Provincial Lotteries (NASPL) Annual Conference and Trade Show. The awards spotlighted everything from original music to responsible gaming campaigns, highlighting the Lottery’s creative work with advertising partner McCann Worldwide. “The New York Lottery’s advertisements are a part of New York’s culture,” said Gaming Commission Chairman Brian O’Dwyer. The New York Lottery is North America’s largest and most profitable lottery, contributing $3.6 billion to public education in fiscal year 2024–2025. All award-winning and finalist ads are available on the Lottery’s website.