Rodale is largely credited for coining the term ‘organic’ decades ago, and his son, Robert, subsequently coined ‘regenerative organic’ in the 1980s. Earlier this year, California became the first and only U.S. state or federal entity to define regenerative agriculture formally. The USDA began regulating organic in 1990 and created the USDA Organic certification in 2002. Elizabeth Candelario of Mad Agriculture, a nonprofit that helps farmers transition from industrial to regenerative organic agriculture, believes regenerative will remain undefined, unlike organic’s regulated trajectory. Although the federal government has not formalized a definition of regenerative agriculture, it still has a duty to regulate packaging claims.